Author Archives: Admin

Cutting Commercial Insurance Costs in the Restaurant Industry

For the past year and half, we’ve been on a downward slope in the commercial insurance industry. 2006 saw profits at an all-time high for the insurance industry. These record profits led to a flood in capital into the market for insurance. Many new insurance companies were also created and started operations, increasing competition and […]

Disability Insurance Sales Ideas – Beware of These Three Disability Insurance Sales Killers

In the old days, sailors used a term to describe a state where they were motionless and had no wind to propel them. Although you may have heard it many times, you probably haven’t thought of it in connection to disability insurance. Are you right? Here’s your wakeup call: It is time to THINK! A staggering 30% of […]

Why Selling Life Insurance Is Better Than MLM Or Network Marketing

People will buy only what they want. Although no one wants to purchase Life Insurance, they do so because they need it. MLM usually sells the most recent and greatest idea, thing, or concept. It is hoped that people will purchase it to use as visual aids to encourage others to make similar purchases. Life Insurance is different […]

Insurance Search Engine Marketing For Insurance Agent Leads

Insurance search engine marketing can be confusing for insurance agencies and companies. As with any new field, even though it may seem complicated at first glance, you can quickly understand the basics and jargon. Let’s look at the insurance search engine marketing and identify terms and acronyms. Let’s consider insurance search engine marketing (insurance SEO) in relation […]

Using Negative Advertising to Acquire Annuity Prospects

What is the best way to buy toothpaste? Colgate prevents you from getting cavities, or Crest is proven to be more effective in preventing tooth decay. But what about cars? Ford claims that their car is rated higher by GM than any other. Advertising can be either positive or negative. Negative advertising is focused on highlighting an existing […]

Radio Talk Show Annuity Selling System

Pre-selling skills are just as important to closing skills, and more essential than presentation abilities. Pre-selling is more effective than selling face-to-face. Your prospects will perceive you as an expert and you’ll need to convince them less. The Radio Talk Show Annuity Sales System harnesses the power and perception of your prospects. It’s not a sales system. It is a preselling system. Pre-selling is the most […]