Insurance Agency Websites, SEO and SEM Marketing, and Blogging are just a few of the many things you need to be current in order to reach a specific target market. Target markets for agencies can be vertical (transportation companies or owner operators) or horizontal (businesses with sales between $1 million and $10 million). They also have […]
Author Archives: Admin
21
May
May
We love our mailman, but to be politically correct, we could say that he is a mailperson or a postal worker. On most days, however, we should just say “Why is he coming?” We do get physical checks once a week. However, they could be sent twice a week. Or we could ask our clients to pay […]
21
May
May
Agents often fear the anniversary of their client’s insurance policy. They are resigned to the possibility of losing their client to another broker or agent. Top producers know this, but it doesn’t need to be so. Renewal time is a great opportunity to generate additional revenue, whether you are pursuing current customers or re-inserting old prospects. Good […]
21
May
May
Cold calling, direct mail and internet leads are the top methods of insurance sales prospecting. Selling tips are key to turning prospects into buyers. This secret will help you get more appointments and increase your sales. Learn more. Many consider sales prospecting to be the worst job. Because insurance selling time is limited, there are fewer sales. Top salespeople seek […]
21
May
May
Do you think about purchasing an email list to increase insurance sales? There are some things to consider before you buy an email list. This is money that can be used wisely and will return a higher return. You also want to avoid getting into trouble with the law and possibly paying huge fines. This sounds like […]
21
May
May
Independent insurance agents are focused on serving their clients. This means helping them to find the right insurance policy for them. To do this, you must be able to listen and understand your client. Your job is not to determine their needs or find the best policy for them. Listening and understanding your client’s needs is key. You […]
Finance Guide
The Prospect Scorecard – A Simple Way For Insurance Agencies to Improve Close Ratios and Forecasting
21
May
May
Selling is only possible when prospects are identified and qualified. Agencies and insurance producers must then quantify prospects so that they can increase close ratios and improve forecast accuracy. Agencies need to create a “Prospect Scorecard” in order to do this. The combination of a simple, but accurate prospect identification process and the Prospect Scorecard makes it easier […]
21
May
May
These are the qualities that every insurance agent must possess. These qualities will be covered from the inside to the outside. It’s about being a person you can respect and feel confident in the person you see in the mirror. Within Compassionate: It is caring for someone. It’s listening to someone’s needs and finding the best solution. This quality […]
21
May
May
PRIMARY STATE GOALS 1. Make a profit We don’t have a business if we aren’t doing this. We have a hobby, an idea or distraction. 2. Continue the Profit We are a one-hit wonder at BEST without this. Businesses, as opposed to products and fads, repeat their results. 3. Diversify Your Profit Although products are great, what happens […]
21
May
May
Colorado drivers are legally required by law to have car insurance. You are prohibited from driving your car on the roads without it. Even if you park your car in the driveway, it must still be covered according to the state’s minimum coverage requirements. Car insurance is essential because it protects you and others on the road. In 2017, […]