Insurance Market Analysis – States Ranked 21 Thru 31 For Insurance Product Marketing

Ten states were ranked not to be a major challenge for agents in this market analysis. These states are repeat winners each time you contact key insurance product marketing agents with a high-quality insurance mailing list. These states can be combined with their insurance marketing skills with a quality mailinglist to make them affordable for many national […]

Negotiating Fronting Fees On Behalf of Owners Of Captive Insurance Companies

You are sure to have the best insurance education of your life, whether you’re negotiating a fronting charge with an insurance company the first time you do it, or if you want to renew a “renewal”, captive company fronting fees. Because there are fewer insurance companies that will “front,” the cost of “fronting’ goes up. Insurance […]

Making a Good Customer Value Proposition Better

Introduction Robert Norton and David Kaplan are the creators of the Balanced Scorecard. They view the customer value proposition (“CVP”) to be the “heart” of strategy. They stated very clearly that strategy is built on a unique customer value proposition. The source of sustainable value is satisfaction with [your] customers. Customer value propositions are a way to […]

Cold Call Selling – Cold Calling Pressure by Insurance Representatives

What is more painful and causes endless pain? A dentist’s drill, or cold calling selling? Cold calling can cause endless misery and pressure. Insurance representatives are facing a career-ending defeat mechanism when they have to make cold calls. Learn why the pressure of cold calling to establish insurance leads can have such an emotional and torturous impact on […]

Medicaid Qualified Annuity, Buyer Beware and Agent Liability

It is evident that clients need to protect assets from Medicaid Spenddown. This could be due to the needs of the spouse, handicapped child, or any number of solid reasons. The annuity salesperson comes to your rescue. Agents are well aware that annuities of certain types can be avoided by spending down and provide protection for assets. These […]

Overcoming Call Reluctance

Every marketer has experienced it at some point. It is reluctance or inability to pick up the telephone and make calls. It makes no sense, logic-wise. We believe in the product or service we offer. We either have a script given to us, or we’ve written it ourselves. We have a list that is at least partially targeted. We know […]

7 Lifesaving Secrets That Ex-Pats Must Know Before Purchasing Private Global Medical Insurance

Buying a private, global, quality policy to cover your family and yourself can seem daunting and confusing for expatriates. Others may see it as a hassle, or as an extra expense. Whatever your perspective, I will tell you why you need coverage (catastrophic or not) and the 7 lifesaving secrets you should know before you buy […]

Insurance Companies Listings and Ratings Guide For Insurance Agents & Brokers

This is the latest, most updated version of the top insurance companies listings. These listings are presented in a Top 100 Ratings Guide format. Listings are arranged alphabetically to help brokers and insurance agents locate the right insurer. Compare your opinions. What can you rate an insurance company? I’ll briefly discuss the different ways and show you the methodology I […]