# And the Lucky Number Is – Extreme Sales Marketing Strategy Analysis Information

What does analysis information show about the dynamic effects of using the right lucky number? This is a really extreme sales strategy analysis. Or am I just playing an old etch a sketch game in a child’s playhouse? You can decide for yourself with this information.

You have seen the fascination with numerology, astrology and tarot cards since humankind began. Some weekly lottery players have used the same “lucky” combination of numbers throughout their lives, hoping to turn fate in their favor. There are times when chance enters the normal life pattern.

I used to play a progressive slot machine that took only two quarters at a time. I was surrounded by hundreds of people who were looking for their fortune and fame. My machine was simply stupid. It quietly produced enough quarters to make it impossible for me to lose my \$25.00 investment. One gold diamond finally fell, followed by another, and finally, the third gold diamond figure remained in the slot. My machine was a whirlwind of noise and people all around me became insane. I managed to keep my sanity, but it sure felt good to win over \$23,000.00. Hundreds of people reached out to my arm to touch me in the time it took to get paid. I could easily sell “lucky” quarters at \$10.00 each. This was pure luck and nothing that is worth writing about.

After almost 4 years of insurance sales, I began an analysis of the reactions of my clients to determine if there was a lucky number. It worked. The information I gleaned from my extreme sales strategy analysis was repeatable. You may think that I am swaying on a branch while I write this. But I will give you the information so you can verify it for yourself.

It is easier to grasp the concept of a garage sale without haggling. Every item sells for 10 cents from a dime up to a dollar. You should mark exactly half your 200 items with the even numbers 20, 40, 60 and 80 cents. One dollar is also an option (even numbers). You can also sticker the same amount of items at 10,30,50.70, 70, and 90 cents (odd number). If each item is priced correctly, I can predict how many will sell. If 100 items are sold, 30% will be the ones that have an even price and 70% will be the ones with odd prices. You want insurance to sell items at a higher price? You can set a price of \$7.00, \$17.00 or \$27.00 for the majority of them.

When selling insurance or left-over goods, is the extreme magic number. It includes an odd number, which when possible, includes a 7. This sounds better: “There are five good reasons why this,” or “These three main reasons that others buy this plan.” Choose the most appealing statement. “Around half of my clients are within your age bracket.” Alternately, you can pick “It might seem odd, but 7 of 10 of my customers are in your age bracket.” The numbers you choose actually work wonders. I’m more likely to buy an item that costs \$23.77 per month than one that costs \$22.98 per month.

Once you have completed the application, ask your client to fill it out. After collecting the money, tell the client about how you use the numbers game. This information will make them believe that you are the magic number guru who snatched this sale. Don’t reveal any other meticulously executed sales analysis methods for insurance.

This odd method can increase your sales. Lucky sevens are always new to your clients, no matter how familiar they may become to you. The number game is only a human interaction.

Don Yerke is a published author who likes to focus on the things you don’t know and what no one else dares print. It’s okay to tell it as it is.

His new paperback book will be available on Amazon in the summer. This book is packed with valuable information about insurance brokerage, sales, and recruitment.