In the past, insurance telemarketing was just as effective as direct mail. But that was more than ten years ago. Are you still trying make a living believing what worked back then must work now?
Many misleading articles make it sound easy for agents to pick up the phone and handle objections. These reports were buried in a vault 10 years ago by the article writers. WAKE UP! Do you sell insurance to make a living, or do you want to continue riding a dying horse? 20% have unlisted phone numbers and 55% are on a do not call list. As if this weren’t bad enough, nearly all of them have mobile phones.
Ever thought that their phone calls are more intrusive than the direct mail they can send at their leisure? Is this a nap? Are they just getting out of the hospital? Having a quick romantic interlude? Devouring a delicious hot meal? Are they content to eat a delicious hot meal and then wait for the next interruption? They may think that they are waiting for someone to call them and make their day. You will be paying dearly if they don’t.
It is possible that you don’t consider what you have just read to be important information about insurance agent calls. You might find yourself recalling this information and applying it in the following days.
You should have something more to do with your free time. Insurance professionals don’t work for minimum wage or $12.00 an hour. This is what you do when you make soliciting phone calls. Are you sure that you have registered with the Federal Trade Commission before you make even one call? If you have not, you may be a violator. Are you sure you have checked both the State and National Do Not Call Lists to see who you are calling? Are you sure that you aren’t calling a cell number? Are you able to afford the FTC a large fine that they are willing to collect?
The average insurance agent makes around $40,000 per year. What impact would a $11,000 fine have on your career? It could end your career permanently. Stop pretending that insurance telemarketing is the only, most efficient, or cheapest way to get new clients. All three of these points are incorrect.
The key suspect in implanting telemarketing leads into your head is career life insurance agencies. Why? It’s so easy you can do it yourself. What does it cost for a career insurance company to have you make hundreds or hundreds of calls? Answer this question. Are you aware of any career life insurance agencies that provide genuine leads? True leads are people who are interested in an insurance product that you’re comfortable selling. True leads should have a minimum of 65% closing rate.
The cost of career life insurance agencies is too low to offer a lot of leads that you can keep selling insurance telemarketing. It would have been a miracle if that $11,000 had been spent on a quality lead acquisition program. You would have been able to make significant new clients and sales if you had appointments from genuine leads. It should have increased your annual income by at least 25%.
Let your career go with your dying horse. Keep in mind that there are many experienced insurance agents who have changed their ways to adapt to the changing insurance market.
It might be a good idea to take down the key points mentioned above. Noticing down important information about insurance calls will help you to remember it.
These sections should have helped you to understand insurance telemarketing. Please share your new knowledge about insurance telemarketing.
