It is easy to overlook insurance email newsletters services. Internet ads are more expensive than high-cost internet advertising promotion costs. Learn how email newsletters for insurance can help you save big on your website insurance promotion.
You won’t get many visitors to your website when you start building it. To get traffic, you will need to advertise your insurance business online. This report will show that investing less in email newsletters that your potential clients might already be receiving is an alternative to Google’s paid per click advertising.
GOOGLE PAY-PER-CLICK This is the way that most website owners will go to get leads or sales. It’s relatively simple to set it up. It all starts with bidding on the right side for a keyword phrase and then paying Google every time. This bidding can be costly for an insurance agency. Consider the keyword phrase “low cost term insurance”. Bidding more than $50.00 is required to be among the top five spots. This means that every time someone clicks, they are taken directly to your site and charged $50.00
CONSIDER LOWER Google Search Costs. Create a list with 50 key phrases that could be used to describe your product. You might also consider keyword phrases when you are looking for insurance. These could include “buy term insurance Davenport Iowa”, term insurance for smokers Davenport”, and “Iowa’s best term insurance rates”. They also might include “find cheap term insurance Davenport”. These more specific keywords can be bid for between 50c and $1.50 in order to secure a top three position.
WHAT YOU SPEND MONTHLY ON GOOGLE APDS Let’s suppose you place 40 keyword phrases with an average bid $1.00 per. You would get $500 if 500 people clicked on your keyword ads. It is likely that you would receive curiosity sneakers, competition, and some interested people clicking. Five leads would be available if 1% of them found the information they were searching for. This would be equivalent to $50 per prospect client. This is a high-priced way to advertise your internet insurance company.
INSURANCE E-mail Newsletter Services You don’t have to go to an existing website that promotes insurance products. You can search the internet for “newsletter email ads” to find sites that promote financial and insurance information. You will also find websites that manage the email accounts of the people listed below. Website owners ask you to place a small advertisement to those who have signed up to receive their emails. First, those who have built at least 1,000 subscribers to their newsletter or email messages. The next group is those who have given their consent to receive electronic mail messages called Ezines. The third group are people who have purchased a product in the past. The last are those who have been on a large email list of up to 500.00 and will be open to receiving offers. You can determine if they are insurance buyers by using your discretion.
COSTS OF EMAIL NEWSLETTER ABOUT ANNOUNCEMENTS The actual costs of ad space can vary. The majority of ads are based on three main factors. These factors include how many people will see your insurance promotion ad and how many ads will be displayed. Targeting your email address is a common way to increase the quality of your emails. To increase site visitor quality, you could choose to target a specific category such as finance or business. Your ad could reach 300,000 people at $160. 1% of those visitors would go to your site. That’s 300 more quality visitors. 21true leads are generated when 7% of people request more information about insurance. You spent less than $8 per lead.
Google offers 2 lines of very brief text for your ad. Newsletters typically allow for 5 lines. You have the option to offer an Ebook, Mini-Course, or Information Guide for free. This makes your ad more appealing to people who have already signed up for the newsletter. Ezines and newsletters with a larger circulation keep a record of past issues. Additional responses can be received months later. You can also see 95% of your responses immediately.
CONCLUSION: It is possible to make more money doing things that others are not doing. Try insurance email newsletters. The conservative comparison shows that sales leads have increased by over 400%. Using the sales closing ratio, you can also increase your insurance advertising campaign’s sales by more than four times. This unique and cost-effective method will get you website visitors.
Don Yerke is a published author who likes to focus on the things you don’t know and what no one else dares print. It’s okay to tell it as it is.
His new paperback book will be available on Amazon in the early part of this summer. This book is full of great information about insurance marketing and recruitment.
