Do you want a steady flow of referred leads for your life insurance sales business? You would like to learn how to do it without spending a fortune.
You are exactly like any other insurance salesperson! You are right where you need to be to get the answers you seek.
This article will reveal a super-secret ninja trick that allows you to consistently get life insurance leads from mass referrals. You will not find anyone using this life insurance leads strategy for agents before, and it is possible to do it with very little expense.
This method works like a charm, and it is so efficient!
You will need a few things to execute this strategy successfully:
1) A website.
2) Testimonials of happy clients who have purchased life insurance.
3) A list of 20-30 top clients who would be willing to become your advocates.
These are the steps to follow to achieve this:
A) Create a landing page for your website with a video sales message. (Technical aspects of setting up and creating the video are beyond the scope of this article.
Your testimonials should be placed in an organized manner on your website. Your phone number and a link to a webform are important so that people can contact you following viewing the video.
b) Call your top 20-30 clients. Tell them to “thank you” and be a champion for your office for the past years.
Inform your clients that you have started a “Client Of The Year” program. They will be pre-qualified to receive the award.
You will be running a contest throughout the year to select a winner. You will simply ask them to send an email to all their coworkers, friends, and family detailing their experiences working with you. Include a link to your website.
The prize will be awarded to the person with the most people contacting you. You can choose the prize, but I have found that it is important to not compromise on quality. These types of contests work well with gift cards or electronic devices.
You could offer a “Client Of The Year Package”, which includes a night on the town with 2 tickets to a movie and a dinner gift card. Also, you might consider a gift card for Target or an iPod.
This will grab people’s attention, and make them work for you. This is how you can think about it. Let’s say you have 20 clients. Over the course of the year they each send 10 referrals to your company.
For 200 referred leads, you would have paid around $300 You could spend as much as $4000 on the same number of non-referred leads!
c) Create a tracking URL for each client. After you have spoken to your client, send an email to thank them and give them a link to your website.
This will enable you to keep track of how many clients referred you. Send an email to each client with the monthly referral totals. This will motivate them and encourage friendly competition.
This is an alternative option for those who wish to obtain their leads online
You don’t need to do all the work. I have created an entire system that generates affordable, qualified insurance leads online.
