Different Ways In Which Agents Can Generate Consumer Leads

Advertise yourself It is essential to have a strategy in place that will allow you to generate quality leads. You should reduce the amount of time you spend on cold leads. This could be detrimental to your business. Agents who are well-known in their area work hard to build credibility. First, you need to have a thorough understanding […]

EPublishing, Long Tail Keywords and Insurance Agency Leads

ePublishing and SEO for Insurance Agency can provide many agencies with a long-term path to high quality leads from in-profile insurance agency leads. While this does not negate the importance and value of video in web content and SEO, it is important to make sure that ePublsihing doesn’t get overlooked in a well-planned insurance agency marketing […]

Use These Nonverbal Skills to Communicate and Make Annuity Sales

According to UCLA’s study, 93% of communication is nonverbal. According to UCLA, nonverbal communication can include body language, facial expressions, and space use. Gestures that are based on vocal expressions can often have more impact than words spoken. An insurance agent can build stronger relationships with clients and prospects by using non-verbal communication. It can take some time […]

3 Reasons to Start Your Career as an Independent Insurance Adjuster

It is unlikely that third graders have aspirations to become an insurance adjuster. It wasn’t on my list. Reality sets in and, as it does so often, you realize that you haven’t reached your third-grade potential as an astronaut or zookeeper at age 28. It is time to consider other career options. Insurance claims adjusting is a rare […]

How to Avoid Costly Mistakes When Selling Insurance

Being a successful Financial Representative or Insurance Agent is not just about making the most sales. Many top producers will tell their clients that the key to success is generating residuals from investments, and being able cross-sell products to loyal customers year after year. This is how many people make it to conferences and have long, […]

Hypnotize Direct Mail Prospects With Descriptive Words

Although it is important to say the right things in your insurance marketing piece, words can have little emotional impact. A few descriptive words in a well-written phrase can be enough to entice your prospects into positive thoughts about your products. To put your client to sleep, you aren’t using repetition. Choose descriptive words that he can accept […]