Category Archives: Finance Guide

The 4 Cornerstones That Elevate Your Insurance Sales Business

Succession in the insurance industry is dependent on a steady stream of business growth. These concerns can be addressed by four cornerstones that are crucial to the success of an insurance sales company. These are: (a) Mindset Selling is all about dealing with rejections. How do you approach selling? Are you resilient? These questions will determine if you are able […]

Introducing the Concept of GeoMarketing

Knowing your market is key to selling effectively. Knowing or understanding more about your market will improve your chances of selling insurance. They will be able to trust you in delivering a product that meets their needs, not only because they will understand why they require insurance policies. GeoMarketing can be described as a marketing strategy that […]

The Secrets of Insurance Agent Lead Companies: They Do Produce Good Leads, Just Not Enough

We have all experienced the same frustrations with lead companies. Let’s check if this sounds familiar. They promise real-time leads and most will give you leads for free. No matter how many questions you ask the sales rep, they’ll insist that their leads are better than any other company. Most companies start strong. Most of the free leads […]