Insurance agents: Don’t tell your customers to buy Mexican auto insurance if they drive to Mexico. Mexican auto insurance is sometimes called Mexico tourist auto insurance. It’s a great product to earn extra commissions. Mexican auto insurance is a great tool to attract new customers or build customer loyalty. It’s never been easier to write Mexican auto […]
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How are you advancing your agency’s insurance agency marketing plans and strategies? Do you talk about actually executing these crucial insurance marketing initiatives? Are you getting the results you want from your marketing efforts? How are you measuring ROI and measuring campaigns? Are your programs web-based or traditional? Check out the following key web marketing activities for insurance agencies […]
KPI’s, or Key Performance Indicators are used by organizations to measure performance. These are quantifiable measures that can quickly determine historical, current, and future performance. It all depends on the KPIs chosen and the platform used. KPIs for insurance agencies might include net new clients, renewal growth, producer quotes, average book by producer, revenue per employee, and […]
You might consider starting a blog to help you with your insurance marketing efforts. Since blogging became a popular way for people to share their opinions and thoughts, millions have written blogs. Many more are reading them. As the internet has become an integral part our lives, more people are spending more time on blogs […]
These are eight important tips to help your agency’s website convey professionalism, engage clients and prospects, and optimize your insurance search engine optimization for major search engines. Websites should be updated at minimum once per year. If your agency website is outdated, it’s important to update it or give it a complete overhaul. Ten years ago, prospects […]
Are you using testimonials to sell annuities or insurance? Using testimonials from clients or endorsements by attorneys or accountants can help to establish your credibility. This can help you be more trusted by your prospect. Most testimonials lack “substance”. They are often too vague or ambiguous. You might say that you are very professional and that your service is […]
You are welcome to join our insurance industry community if you are just starting out. You must position your business quickly so you can seize every opportunity to grow your business. How can newbies start an insurance company? (a) Dreams and goals are important You must first define your purpose and how the business can help […]
You had a stunning website designed by web designers 3 years ago. Let’s not forget to mention how many people visit your website every week as free search engine traffic. You can rejoice if your free search engine traffic exceeds 250 per week. Let’s look at your website URL. Traffic to insurance websites is among the most viewed […]
Our dreams are what motivate us to get up in the morning with a purpose. What would you do if you didn’t have a goal or a dream for your life? Without goals and dreams, a person is like someone who wanders in the dark headed nowhere. It’s a sad, pathetic sight. Your dream is your power generator. […]
You may be wondering which path is best for you when it comes insurance. One of the many questions that you may have is whether you can keep your parent’s insurance. It depends. While there are situations where staying on your parents’ policy is a good idea, there are also times when it makes more sense for […]